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Loyalty

Аutomation of loyalty
programs of any complexity

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L
Developed by Banza
Industries
BankingAutomotiveTelecommunicationRetail

Problems our solution solves

Key pain points and challenges business faces and our solution solves:

  • No smart segmentation for products, customers, offers and rules to make personalized offers
  • Zoo of systems, platforms and contact bases
  • Lack of marketing channels to promote products or collect a feedback
  • A lot of different and non unified instruments for promotions
  • Loss of communication history, lost of clients, human factor
  • No ability to see analytics to make data based decisions

Use cases

01

Increase the frequency, average check and number of repeated purchases

02

Get additional % to revenue due to this growth

03

Launch any mechanic without a developer and any else IT specialist

04

Empower brand awareness making your customers not only loyal, but also happy

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E
Y
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Key features

Client portrait 360

history, RFM, card levels and program statuses, family members, etc.

Any reward types

bonuses, discounts, coupons, partner offers

Level management

levels and statuses, virtual, plastic cards

Managing rules

prioritization and exclusion

Any mechanics

for trips and non-purchasing activities

Catalog of

services, products, categories, brands, prices, other sales channels (website, app, etc.)

Functionality

Manage your products & services catalog 

Get a base of your customers with smart segments

Know everything about your client with 360 degree portrait

Manage loyalty levels and personalise offers

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Ready-to-use products for your business acceleration

Chatbot constructor

Smart chatbot designer for 24/7 service for your customers

AI powered
high-loaded
fully customised Creatio

Loyalty

Аutomation of loyalty
programs of any complexity

happy hours
cascading promotions
yellow price tags
happy hours
conversion
yellow price tags

Corporate Lending

Intelligent product for corporate and SMB lending process acceleration

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All products

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Loyalty Programs for Business Growth

When a business wants to grow, it needs to think not only about new customers, but also about those who have already chosen it once. Loyalty program automation helps manage this. A loyalty program is no longer just a marketing campaign, it becomes part of a strategy.

The system from Banza allows you to build clear and predictable processes: customers return more often, increase the average bill and get what they really need. In return, the business receives not emotions, but numbers – real data on which to build decisions.

How Loyalty Automation Helps Small Businesses

Small businesses cannot afford to waste resources on ineffective marketing. But this is where customer loyalty for small business shows its strength. Returning a customer is many times cheaper than finding a new one.

What loyalty automation gives to small businesses:

  1. Quick start without an IT team.
  2. Simple management via a visual interface.
  3. The ability to launch any promotion yourself.
  4. Automatic personalization of offers.
  5. Collection and analysis of customer behavior in one window.

Banza allows companies without technical staff to use tools that were previously used only by large players. This is not just a simplification – it is a game changer.

Customer Loyalty Solutions for Retailers

In retail, you cannot lose a customer even for a day. A repeat purchase is not an accident, but the result of a properly built process. Banza’s customer loyalty solutions for retailers are focused on targeted interaction based on real data.

What pain points does automation solve in retail:

  1. Customers are not divided into segments.
  2. There is no connection between channels: website, cash register, CRM.
  3. Mechanics work “blindly”, there is no personalization.
  4. It is difficult to test and launch a new promotion.
  5. Purchase history is not used for forecasting.
  6. Promotions are not linked to products that are interesting to the customer.
  7. There is not enough analytics on the effectiveness of campaigns.
  8. There is no automatic update of customer levels.

Banza tools make it possible to flexibly manage loyalty programs even in chains with dozens and hundreds of outlets. Businesses receive not just increased sales, but constant feedback and the ability to quickly adapt.

Restaurant Loyalty Automation Made Easy

A guest comes not only for food – they want attention. Loyalty for restaurants helps turn a one-time visitor into a regular one. Banza solutions allow you to automate repeat visits and encourage desired behavior.

Here’s how automated loyalty solves key restaurant problems:

  1. Launching promotions on a schedule (for example, “happy hours”).
  2. Personalized birthday offers.
  3. Bonuses for recommending friends.
  4. Accumulation program with visual progression.
  5. Automatic segmentation by frequency of visits.
  6. Simple control via a mobile application.

The system works without staff intervention, without overloading waiters and managers. This makes automation not an additional burden, but a tool that works on its own – and brings results.

Why Choose BanazaIT Loyalty Automation Platform

Banza is not a template solution, but a flexible designer that can be adapted to any industry. The company has implemented more than 300 projects, works with clients in 21 countries and automated 1700+ companies. Behind this is a team of 177 experts.

Banza platform advantages:

  1. Customizable intelligent segmentation.
  2. Promotion designer without programming.
  3. 360° customer profile – from RFM to geolocation.
  4. Flexible status and level management.
  5. Affiliate system with unique coupons.
  6. Integration with CRM, POS and website.
  7. Modular architecture – for any business.
  8. Automatic analytics with clear metrics.

Banza is not just automation for the sake of automation. It is a tool that gives small, medium and large businesses control, flexibility and growth. In a highly competitive environment, this becomes important not only for survival, but also for confident leadership.